$250 to remove brand removal?? Is this true?

Before I buy XF, I saw that on top of the $140 licensing fee, it's an additional $250 to remove the copyright brand:

" Branding Removal - $250*
This allows you to remove the visible XenForo copyright notice from all pages."

It seems a bit high, since I'm already dropping $140 upfront

Do you guys remove the this brand/copy logo?
Are there other ways to remove the brand after spending $140? via CSS coding for example?

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